CRM SETUP & MANAGEMENT

Organize every lead, conversation and sales opportunity.

We configure and manage CRM systems that help your business organize contacts, track opportunities, manage follow-up and understand what should happen next.

Configuramos y administramos sistemas CRM que ayudan a tu negocio a organizar contactos, registrar oportunidades, administrar seguimientos y comprender cuál es el siguiente paso.

Contacts Customer information in one place
Pipelines Track every sales opportunity
Follow-Up Tasks, messages and next actions
CRM management and customer sales pipeline
SALES PIPELINE Active Opportunities
24
New Lead 8
Qualified 6
Proposal 5
Closing 5
CRM Configuration Contact Management Sales Pipelines Opportunity Tracking Task Management Ongoing CRM Support
ONE ORGANIZED CUSTOMER SYSTEM

Your customer information should not be scattered across different platforms.

When customer information is stored in emails, spreadsheets, text messages, notebooks and different platforms, it becomes difficult to understand which leads need attention.

Cuando la información está distribuida entre correos, hojas de cálculo, mensajes, notas y diferentes plataformas, es difícil identificar cuáles prospectos necesitan atención.

A properly configured CRM gives your team one organized place to manage contacts, conversations, opportunities, appointments, tasks and sales activity.

Un CRM correctamente configurado ofrece un solo lugar para administrar contactos, conversaciones, oportunidades, citas, tareas y actividad de ventas.

COMMON CUSTOMER MANAGEMENT PROBLEMS

Disorganized customer information can slow down your sales process.

La información desorganizada puede retrasar tu proceso de ventas.

01

Leads are stored in different places.

Contact information may be separated between forms, email, text messages, social media and spreadsheets.

Los contactos pueden estar separados entre formularios, correos, mensajes, redes sociales y hojas de cálculo.
02

Your team forgets to follow up.

Without tasks, reminders or clear stages, valuable opportunities may receive no response.

Sin tareas, recordatorios o etapas claras, algunas oportunidades pueden quedar sin respuesta.
03

No one knows the status of each lead.

It may be unclear whether a prospect is new, qualified, waiting for a proposal or ready to close.

Puede ser difícil saber si un prospecto es nuevo, está calificado o espera una propuesta.
04

Customer history is difficult to find.

Employees may not know which messages were sent, who responded or what information was previously discussed.

El equipo puede no saber qué mensajes fueron enviados o qué información ya se conversó.
CREATE A CLEARER SALES PROCESS

Give every contact and opportunity a clear next step.

Dale a cada contacto y oportunidad un siguiente paso claro.

Set Up My CRM Configurar mi CRM
CRM dashboard and organized sales data
ORGANIZED CUSTOMER MANAGEMENT Every contact. Every opportunity. One system. Cada contacto y oportunidad dentro de un sistema.
WHAT WE CONFIGURE

A CRM structured around the way your business actually sells.

We do not force your business into a generic pipeline. We review how customers enter your company, how your team qualifies them and which steps are required before completing a sale.

No obligamos a tu negocio a utilizar un pipeline genérico. Analizamos cómo llegan los clientes, cómo son calificados y cuáles pasos se necesitan antes de completar una venta.

CRM account configuration
Custom contact fields
Sales pipeline construction
Opportunity stages
Tags and contact organization
Task and reminder processes
Form and calendar connections
User and team organization
CRM SETUP & MANAGEMENT SERVICES

Everything required to create a more organized customer database.

Todo lo necesario para crear una base de clientes organizada.

01

CRM Account Setup

Configuración de la cuenta

Configure the basic CRM environment, business settings, users and access permissions.

Configuramos la cuenta, usuarios y permisos de acceso.
02

Contact Organization

Organización de contactos

Structure customer records using contact information, tags, fields and relevant business details.

Organizamos registros mediante etiquetas, campos e información relevante.
03

Custom Sales Pipelines

Pipelines personalizados

Build sales pipelines that represent your actual customer journey and closing process.

Creamos pipelines basados en tu proceso real de ventas.
04

Opportunity Stages

Etapas de oportunidades

Define clear stages for new leads, qualification, proposals, negotiation and completed sales.

Definimos etapas para nuevos prospectos, propuestas y ventas.
05

Lead Source Tracking

Seguimiento del origen

Record whether customers arrive through your website, advertising, social media or referrals.

Registramos si los clientes llegan desde website, publicidad o referencias.
06

Task Management

Administración de tareas

Create tasks, reminders and follow-up responsibilities for your team.

Creamos tareas y recordatorios para el seguimiento del equipo.
07

Conversation History

Historial de comunicación

Maintain a clearer record of messages, notes, calls and customer activity when supported.

Conservamos un registro de mensajes, notas y actividad.
08

Form Connections

Conexión de formularios

Send website or landing-page submissions directly into the appropriate CRM pipeline.

Enviamos los formularios directamente al pipeline correcto.
09

CRM Cleanup

Limpieza del CRM

Review duplicated, incomplete or incorrectly organized customer records.

Revisamos contactos duplicados, incompletos o desorganizados.
CUSTOM SALES PIPELINES

See exactly where every opportunity is in your sales process.

A sales pipeline visually organizes each opportunity according to its current status. This helps your team identify which leads need contact, which proposals are pending and which deals are close to completion.

Un pipeline organiza visualmente cada oportunidad según su estado. Esto ayuda a identificar cuáles prospectos necesitan contacto, cuáles propuestas están pendientes y cuáles ventas están cerca de completarse.

01

New Lead

Customer information has just entered the CRM.

02

Contacted

Your team has started communication with the prospect.

03

Qualified

The customer matches your service requirements.

04

Proposal Sent

A quote, proposal or service recommendation was delivered.

05

Follow-Up

The opportunity requires additional communication.

06

Won or Lost

The final result of the sales opportunity is recorded.

CRM workflow automation and business processes
CRM AUTOMATION

Connect your CRM with forms, calendars and automated communication.

CRM records can be connected with lead forms, appointment calendars, internal notifications, email confirmations, text messages and follow-up workflows.

Los registros del CRM pueden conectarse con formularios, calendarios, notificaciones, correos, mensajes de texto y workflows de seguimiento.

Explore Business Automation Conocer automatización de procesos
ONGOING CRM MANAGEMENT

Keep your customer system organized as your business grows.

CRM systems require updates as services, employees, pipelines and sales processes change. Ongoing management helps your CRM remain practical and useful.

Los sistemas CRM requieren actualizaciones cuando cambian los servicios, empleados, pipelines y procesos. La administración continua ayuda a mantener el sistema útil.

ORGANIZATION

Contact Database Review

Review duplicate, incomplete or incorrectly categorized customer records.

Revisamos contactos duplicados, incompletos o mal organizados.
IMPROVEMENT

Pipeline Adjustments

Update opportunity stages as your sales process changes.

Actualizamos etapas cuando cambia el proceso de ventas.
SUPPORT

User and Process Support

Help your team maintain consistent CRM organization and customer records.

Ayudamos al equipo a mantener registros consistentes.
CRM PLATFORMS

CRM support based on your business platform and requirements.

Marketive Group primarily develops connected customer acquisition and CRM systems using GoHighLevel. We can also review other compatible platforms and recommend the appropriate approach.

Marketive Group desarrolla principalmente sistemas conectados utilizando GoHighLevel. También podemos revisar otras plataformas compatibles y recomendar el proceso adecuado.

GoHighLevel HubSpot Sales Pipelines Contact Databases Forms Calendars Email SMS Workflows
CRM

Customer information

Contacts, opportunities, activity and communication.

PIPELINE

Sales organization

Track each opportunity through every stage.

AUTOMATION

Connected actions

Forms, notifications, reminders and follow-up.

OUR CRM SETUP PROCESS

CRM configuration begins with understanding your sales process.

La configuración comienza comprendiendo tu proceso de ventas.

01

Business Review

Análisis del negocio

We review your services, customers, team and current sales process.

Revisamos servicios, clientes, equipo y proceso actual.
02

CRM Structure

Estructura del CRM

We determine the contacts, fields, pipelines and stages required.

Definimos contactos, campos, pipelines y etapas.
03

Account Configuration

Configuración de la cuenta

We configure users, permissions, fields, tags and business settings.

Configuramos usuarios, permisos, campos y etiquetas.
04

Pipeline Construction

Construcción del pipeline

We build the opportunity stages based on your real sales journey.

Construimos etapas basadas en el recorrido real del cliente.
05

System Connections

Conexión del sistema

We connect forms, calendars and communication tools when included.

Conectamos formularios, calendarios y herramientas.
06

Testing & Organization

Pruebas y organización

We test new contacts, opportunities and pipeline movement.

Probamos contactos, oportunidades y movimiento de etapas.
WHO NEEDS A CRM?

CRM management for businesses with recurring customer inquiries.

Administración de CRM para empresas que reciben solicitudes frecuentes de clientes.

01

Businesses receiving leads from websites and advertising.

02

Companies with multiple employees contacting customers.

03

Teams that currently track opportunities in spreadsheets.

04

Businesses that need reminders and follow-up tasks.

05

Companies that send quotes, proposals or consultations.

06

Businesses that need clearer reporting on sales activity.

FREQUENTLY ASKED QUESTIONS

Questions about CRM setup and management.

Preguntas sobre configuración y administración de CRM.

What is a CRM? +

A CRM is a customer relationship management system used to organize contacts, communication, opportunities, tasks and sales activity.

Un CRM es un sistema utilizado para organizar contactos, conversaciones, oportunidades, tareas y ventas.

Can you configure a new CRM account? +

Yes. We can configure the account, users, fields, tags, pipelines and initial customer processes.

Sí. Podemos configurar la cuenta, usuarios, campos, etiquetas, pipelines y procesos iniciales.

Can you organize my existing CRM? +

Yes. We can review an existing CRM and identify opportunities to improve contacts, stages, pipelines and internal processes.

Sí. Podemos revisar un CRM existente y mejorar contactos, etapas, pipelines y procesos.

Can website forms enter the CRM automatically? +

Yes. Compatible website and landing-page forms can send contacts and opportunities directly into the CRM.

Sí. Los formularios compatibles pueden enviar contactos y oportunidades directamente al CRM.

Can the CRM send automatic messages? +

Depending on the platform and service plan, the CRM can connect with email, SMS, reminders and follow-up workflows.

Dependiendo de la plataforma, puede conectarse con correos, SMS, recordatorios y workflows.

Can you create separate pipelines? +

Yes. Businesses with different services or departments may require separate pipelines and opportunity stages.

Sí. Los negocios con diferentes servicios pueden utilizar pipelines separados.

Do you provide ongoing CRM management? +

Yes. Ongoing management may include contact cleanup, pipeline changes, user support and CRM organization.

Sí. La administración continua puede incluir limpieza, cambios de pipeline y soporte.

ORGANIZE YOUR CUSTOMER RELATIONSHIPS

Give your team a clearer system for managing leads and sales opportunities.

Dale a tu equipo un sistema claro para administrar prospectos y oportunidades de venta.